What kind of content does Mia Dunn make?
Mia Dunn offers a blend of aspirational lifestyle content, focusing on fashion hauls from popular brands like Sezane and Free People, alongside beloved Jellycat toys. Her audience also engages with her detailed makeup routines featuring brands such as Estee Lauder and Rhode. Mia shares authentic personal updates, including family moments and significant life events, creating a relatable and trusted connection with her viewers across TikTok and Instagram.
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Who is Mia Dunn’s audience?
Mia Dunn's audience is likely composed of young adults in the UK interested in relatable lifestyle content, particularly fashion, beauty, and popular collectible items like Jellycat. Their high engagement rate on TikTok (6.51% ER, significantly above the ~3.0% benchmark) indicates a strong, active community that responds well to her haul videos and personal updates. While her Instagram presence is smaller, the low ER (0.18% ER, below the ~1.5% benchmark) suggests this audience may be less engaged on that platform, making TikTok the primary channel for impactful campaigns.
Which creators are similar to Mia Dunn?
If you're looking for creators like this creator, you'll love lifestyle vloggers who share fashion hauls, makeup routines, and adorable Jellycat toy collections for relatable, everyday inspiration.
Georgia Portogallo
TikTok @geeportogallo · Instagram @georgiaportogallo
This creator shares videos about their shopping experiences, often visiting stores like Primark, Home Bargains, and B&M. They frequently showcase new clothing, particularly pyjamas, and accessories, with a focus on items from brands like Jellycat and Robinsons. The creator also shares content related to food, including trying new items from Subway and visiting supermarkets for their weekly shop. Other videos include lifestyle content such as 'day in the life' vlogs, social events like Galentine's Day, and documenting trips to places like glamping sites.
Sinead Baldev
TikTok @sineadbaldev
This creator shares videos about a range of topics including personal experiences, shopping hauls, and family life. They discuss everyday events such as their children's birthdays and the challenges of raising teenagers, including prom dress shopping. They also document personal experiences like cosmetic surgery and share their thoughts on various food items and products.
Naomi Victoria
TikTok @naomivictorias · Instagram @naomivictorias
This creator shares videos about shopping hauls, including trips to Costco and Amazon. They also post about personal experiences like postpartum recovery and beauty routines, showcasing hair colour transformations. Additionally, the creator shares content related to parenting, such as moments with their baby and discussions about new arrivals. They also review products, including handbags and beauty items, and share their excitement about events like the Harry Potter audio edition premiere.
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