What kind of content does Scott DIY make?
Scott DIY offers an authentic look into home renovation and DIY projects on TikTok and Instagram. Viewers can follow along as he tackles everything from building custom gates and fireplace surrounds to renovating his hallway and downstairs toilet. Scott openly shares his process, including the materials, tools, and even the challenges he faces, providing practical tips and relatable insights for anyone looking to improve their home.
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Who is Scott DIY’s audience?
Scott DIY's audience is likely comprised of homeowners and aspiring DIY enthusiasts in Great Britain seeking practical advice and inspiration for home improvement projects. Their intent signals are strong, evidenced by high engagement rates on both TikTok (2.19% ER, above benchmark) and Instagram (1.78% ER, also above benchmark), indicating a genuine interest in his content. This suggests a highly receptive audience, likely to engage with sponsored content related to tools, materials, and home services, offering excellent potential for brand partnerships.
Which creators are similar to Scott DIY?
If you're looking for creators like Scott DIY, you'll find inspiration and guidance for your next home renovation or DIY project, perfect for aspiring builders and seasoned DIYers alike.
Emma
TikTok @diywithemma · Instagram @diywithemma
This creator posts videos about home renovations and DIY projects. They share tips and tutorials on tasks such as building stud walls and improving curb appeal. The creator also offers a course on basic home maintenance for beginners. They document various stages of their renovation projects, including problem-solving and final reveals.
the_houseofwood
TikTok @the_houseofwood · Instagram @the_houseofwood
This creator posts videos about home renovation and DIY projects. They share tutorials on tasks such as fixing kitchen sealant, installing banisters, and repairing a stone sign. The content also features upcycling furniture, building a bird box, and general decorating tips. They often discuss the learning process involved in new DIY skills and share their experiences with various tools and materials.
The Home Improvements Channel
Instagram @thehomeimprovementschanneluk
This creator posts instructional videos about home improvement projects. Topics include building garden rooms, installing decking, and converting campervans. They also share tips on tasks such as cutting carpet and vinyl flooring, fixing taps, and adjusting kitchen units. The videos often provide step-by-step guidance for DIY enthusiasts.
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