What kind of content does Annabel make?
Annabel crafts delicious and accessible recipes for healthy meals and desserts, with a focus on gut-friendly, high-fibre, and high-protein options. On Instagram and TikTok, she shares visually appealing step-by-step guides for everything from nourishing breakfast bowls to guilt-free chocolate mousse. Her content is perfect for brands looking to reach an audience interested in wholesome, easy-to-prepare dishes and mindful eating.
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Verify your partnershipWho is Annabel’s audience?
Annabel's audience is likely health-conscious individuals in GB interested in nutritious and satisfying meal options, particularly desserts. Their intent signals are strong, indicated by a high engagement rate on TikTok (5.12% ER), significantly exceeding the benchmark of ~3.0%. While Instagram engagement (1.96% ER) is closer to the ~1.5% benchmark, the overall audience demonstrates a clear interest in Annabel's content. This suggests a highly receptive and engaged community, valuable for brands targeting the wellness and healthy eating market.
Which creators are similar to Annabel?
If you're looking for creators like this creator, you'll find them perfect for anyone seeking delicious, gut-friendly, high-fiber, and high-protein dessert recipes.
Leah Eve
TikTok @leaheverecipes · Instagram @leaheverecipes
This creator posts videos focused on preparing healthy meals and desserts. Recipes include items like overnight oats, chocolate bounty bites, and cinnamon swirls, often highlighting budget-friendly options. Many videos feature low-calorie or high-protein alternatives to traditional treats. The creator also shares tips on meal prepping and saving money, sometimes linking recipes to financial goals like saving for a house.
Gina Burgess
TikTok @georginaburgess_ · Instagram @georginaburgess_
This creator shares recipes for plant-based dishes. Their content features a variety of meals, including breakfast options like baked oats and overnight Weetabix, as well as lunches and dinners such as crispy rice salads and air fryer spring rolls. They also post recipes for vegan desserts and baked goods. The creator occasionally shares personal updates with their audience.
Ayat Sleymann
TikTok @momnutritionist · Instagram @momnutritionist
This creator shares recipes focused on healthy eating, including meal prep ideas and quick, easy meals for busy weeks. They often feature high-protein options, such as cottage cheese snacks and lentil soup. The content also covers topics like healthy grocery hauls, daily habits for well-being, and supplement routines.
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