What kind of content does Vic make?
Vic crafts engaging video content, primarily on Instagram, dedicated to in-depth makeup and skincare reviews. They meticulously demonstrate and assess everything from blushes and mascaras to serums and moisturizers, offering insights on application, finish, and longevity. Vic also explores innovative beauty tools and specific product pairings, providing valuable details on availability and price points across the spectrum of affordable and luxury brands.
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Verify your partnershipWho is Vic’s audience?
Vic's audience is likely composed of beauty enthusiasts in the UK actively seeking detailed product insights and practical application advice. Their high Instagram engagement rate (33.95%), significantly exceeding benchmarks like TikTok (~3.0%) and Instagram (~1.5%), signals a highly receptive and loyal follower base. This suggests strong intent to discover, compare, and potentially purchase recommended beauty products, indicating a high-quality audience for brands seeking authentic endorsements and conversions.
Which creators are similar to Vic?
If you're looking for creators like this creator, you'll love beauty enthusiasts who share honest makeup reviews, skincare routines, and product demos to help you find your next holy grail.
Melissa
TikTok @meliescbeauty
This creator shares makeup and skincare content. They review products like lip liners, foundations, concealers, and sunscreens, often detailing their preferences for finish and longevity. The creator also shares routines for different skin types and includes haircare items such as dry shampoo. They document experiences like attending brand events and trying new makeup ranges.
Sheena
Instagram @reviewsskincare
This creator regularly posts content focused on makeup and skincare. They frequently showcase various blush products, sharing their current favourites and preferred shades for different seasons, such as coral and peachy tones. The creator also highlights lip products, including lip balms and glosses, often discussing their personal collections and go-to items. Additionally, they share their skincare routines, detailing steps like cleansing, serum application, moisturising, and SPF, and review specific products that provide a healthy, glowy complexion.
emmanuella
TikTok @emmonaee
This creator posts videos about makeup and skincare. They share reviews and tutorials of various beauty products, including mascaras, foundations, and liners. The creator also hosts giveaways and discusses skincare treatments. They highlight both high-end and drugstore beauty brands in their content.
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