What kind of content does Lloyd Peckham make?
Lloyd Peckham offers an unfiltered look into the world of construction and excavation on TikTok and Instagram. His engaging videos showcase everything from intricate drainage installations and heavy machinery operation to in-depth equipment reviews. Brands will appreciate his authentic portrayal of the construction industry, offering a direct connection to a dedicated audience interested in the grit and detail of the trade.
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Who is Lloyd Peckham’s audience?
Lloyd Peckham's audience is likely comprised of construction professionals, heavy machinery enthusiasts, and individuals interested in the practicalities of the construction industry, primarily located in Great Britain. Their engagement signals a strong interest in in-depth equipment reviews and industry insights, as evidenced by his high engagement rates. With a TikTok ER of 3.25% and an Instagram ER of 4.13%, Lloyd is significantly outperforming benchmark engagement levels on both platforms, indicating a highly receptive and active community. This suggests a valuable audience for brands seeking to reach a dedicated and engaged construction-focused demographic.
Which creators are similar to Lloyd Peckham?
If you're looking for creators like this creator, partner with those who offer authentic insights into construction, excavation, and heavy machinery for industry professionals and enthusiasts.
The Digger Girl
Instagram @the_digger_girl
This creator posts videos about operating heavy machinery, such as diggers and excavators. They share content showing them working on construction sites, including tidying up and tree removal. The creator also features content related to their experiences at industry events and with new equipment. They highlight their passion for their work and showcase their involvement with various brands and collaborations within the construction industry.
Amy Underwood
TikTok @the_digger_girl
The creator posts videos about operating heavy machinery, primarily excavators and diggers. They showcase the capabilities of equipment, particularly from brands like Steelwrist and Kramp. The content also includes glimpses into their work environment, occasional humour about the challenges of the job, and a passion for construction and earthmoving. They also mention attending industry events like CONEXPO-CON/AGG.
Liam Bryan
TikTok @diggerbry · Instagram @diggerbry
This creator shares videos of their life as an excavator operator, demonstrating tasks like laying tarmac and digging drainage. They also document their travels in a camper van across Europe, highlighting off-grid living. The creator has previously worked as an excavator operator in Australia and discusses different machinery attachments like tilt rotators.
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