What kind of content does Bex make?
Bex offers engaging hair care and styling tutorials on TikTok and Instagram, showcasing everything from heatless curls to sleek buns. As a hairdressing apprentice, she provides an authentic look behind the salon doors, sharing valuable tips and product reviews for treatments and styling tools. Her content is perfect for brands looking to connect with an audience eager for practical hair advice and inspiration.
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Who is Bex’s audience?
Bex's audience is likely composed of individuals actively seeking practical hair care advice and styling inspiration, with a strong interest in product recommendations. Their high engagement rates on both TikTok (6.10% ER) and Instagram (4.36% ER), significantly exceeding benchmarks for both platforms, indicate a highly receptive and loyal community. This suggests a strong intent to learn, replicate styles, and purchase recommended products, making Bex's audience a valuable target for brands in the beauty and haircare sectors.
Which creators are similar to Bex?
If you're looking for creators like this creator, you'll love their engaging tutorials and honest product reviews for all your hair care and styling needs.
Amber Rose Peake
TikTok @amberrosepeakehair · Instagram @amberrosepeakehair
This creator shares tutorials and tips on various hairstyling techniques. They demonstrate how to achieve different looks using tools like the Dyson Airwrap, focusing on styles such as pin curls and heatless blowouts. The creator also provides advice on hair care routines, addressing common issues like knots and tangles, and emphasizes the benefits of double shampooing. Additionally, they participate in hair-related challenges for charity.
Mark John Hair
TikTok @markjohnhair · Instagram @markjohnhair
This creator makes videos about hairstyling tutorials. They demonstrate various techniques for creating updos, messy buns, and braided styles. Many videos focus on heatless styling methods and use of hair accessories to achieve different looks. The creator also features hair tools like thermal brushes and offers tips for adding volume and shine.
Ellie Pembs
TikTok @ellie_pembs
This creator shares videos about hair care routines, including washing, conditioning, and styling techniques. They demonstrate heatless curling methods and overnight blowout styles. The creator also posts about makeup tutorials, focusing on natural looks and skincare routines.
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