What kind of content does steph make?
steph offers a vibrant and detailed exploration of beauty on TikTok. Their content centers on comprehensive makeup tutorials, with a particular flair for intricate eye looks and popular lip color pairings. Beyond makeup, steph shares their trusted skincare routines, emphasizing product recommendations for achieving a flawless base. This approach makes them a go-to source for beauty enthusiasts seeking both creative inspiration and practical advice.
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Who is steph’s audience?
Steph's audience is likely composed of individuals in Great Britain interested in practical beauty advice, from beginner makeup application to advanced skincare. Their high engagement rate on TikTok (17.03% ER, significantly exceeding benchmarks like TikTok's ~3.0%) signals a highly receptive and active community eager for product recommendations and step-by-step tutorials. This suggests strong potential for driving conversions on beauty products and fostering a loyal follower base.
Which creators are similar to steph?
If you're looking for creators like Steph, you'll love beauty gurus who share makeup tutorials, skincare routines, and reviews of the latest eye makeup and lip colors.
Kristy Webley
TikTok @kristywebley · Instagram @kristywebley
This creator posts videos focused on makeup tutorials and product reviews. They frequently demonstrate makeup application techniques, such as contouring hacks and eyeshadow application. The content also includes GRWM (Get Ready With Me) videos, showcasing routines for different occasions and featuring a variety of beauty products from different brands.
Keisha
TikTok @keikeimua
This creator posts tutorials and demonstrations of various makeup looks. They often focus on creative and editorial styles, featuring bold colours and unique techniques such as using their fingers for eyeshadow application. Their content includes detailed breakdowns of the products used, covering items for base, eyes, and lips, and they also occasionally share content about personal style, including trying on new glasses and wigs.
Dori
Instagram @makeupbydoori
This creator posts makeup tutorials and demonstrations. They often showcase different makeup products and techniques, including full face applications and lip liner combinations. The creator also shares content from photoshoots and behind-the-scenes looks at their work as a makeup artist. They frequently collaborate with beauty brands and feature other makeup artists.
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