What kind of content does EMILY OATES make?
Emily Oates crafts engaging TikTok videos focused on accessible fashion and outfit inspiration. She regularly shares exciting clothing hauls from popular retailers like Primark and Tesco, offering fresh takes on seasonal trends and styling tips for any occasion. Emily’s content also occasionally features travel, providing a glimpse into her experiences.
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Who is EMILY OATES’s audience?
Emily Oates' audience is likely composed of fashion-conscious individuals, primarily young adults and teens in the UK, seeking affordable style inspiration. Their intent signals are strong, indicated by a high engagement rate (ER) of 7.53% on TikTok, significantly outperforming benchmarks like TikTok (3.0%), Instagram (1.5%), and YouTube (2.0%). This suggests a highly receptive and active community eager for outfit ideas, haul reviews, and styling advice, particularly from brands like Primark. The quality of engagement appears excellent, pointing to a valuable audience for fashion and lifestyle brands.
Which creators are similar to EMILY OATES?
If you're looking for creators like Emily Oates, you'll love finding outfit inspiration and affordable fashion hauls perfect for budget-conscious style seekers.
Rochelle
Instagram @rochelle_73
This creator shares fashion content, focusing on outfits from high-street brands like Primark and Marks & Spencer. They often post 'outfit of the day' videos, showcasing new in items and styling tips. The creator also shares haul videos and try-ons, sometimes featuring discount codes for brands such as Abbott Lyon and Shop Cider. Additionally, they occasionally post about personal lifestyle moments, such as beach days or visits to tourist attractions.
L I A N N E
TikTok @lianneclaire38
This creator posts about fashion and beauty items. They showcase clothing hauls from shops like Primark, featuring dresses, outfits for various occasions, and cosy winter wear. The creator also shares hair care products, focusing on items for healthy hair and holiday essentials. They sometimes share personal moments, such as celebrating their firstborn child.
Niomi Bradley
TikTok @niomibradley
This creator shares a variety of content including shopping hauls from retailers like Primark and Marks and Spencer, often featuring clothing and activewear. They also post about their experiences with corporate life, including office outfits and relatable humour. Other content includes skincare routines like microneedling, home decor finds from Tesco, and occasional giveaways.
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